Based in Vienna, OTTO Cello is an innovative hybrid spirit that brings together the traditions of Austrian schnapps, Turkish rakı, and Italian limoncello — all in one bottle.
Its label design draws inspiration from the linear aesthetics of Jugendstil. Illustrations of anise seeds, lemon blossoms, grape clusters, and Alpine flora come together in a poetic modular composition, transforming the shared table culture of three regions into a refined visual language.
Set against a deep blue background and framed by mythological figures, the design creates an elegant bridge between nostalgia, grace, and contemporary design sensibility.
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